If you’re uncertain what internet marketing is, how it works and what it means to online businesses, here are 10 of the most frequently asked questions, all answered in a simple, easy to understand way.
1. What Is Internet Marketing?
It’s the practice of promoting a business on the internet. Put simply, it makes it possible for you to get your messages to a huge number of internet users around the world.
2. How Much Does It Cost?
The basic costs are low and start with a website domain name and website hosting. The remaining costs can vary depending on the software and advertising strategies you use to reach your prospective customers.
3. What Are The Benefits?
The benefits of internet marketing include generating an income, building website traffic, an instant way to communicate marketing messages, cost effectiveness and brand recognition. Internet marketing offers a much larger potential customer reach than could ever be accomplished by way of traditional advertising techniques.
4. What Are The Best Strategies?
Social Media Marketing
Search Engine Marketing (Pay Per Click)
Search Engine Optimization (SEO)
5. Isn’t It Too Competitive To Start An Internet Business?
There are obviously some areas that are more competitive than others. But keep in mind is that competition is a good thing because it demonstrates that there is a demand for products and services in that market.
6. Do I Need A High Level of Education?
Internet marketing does consist of certain skills and these can be mastered by anyone irrespective of their age, background or level of education.
7. How Is it Different From Social Media Marketing?
Social media marketing is one method of internet marketing that concentrates on using social media websites like Facebook, Twitter and LinkedIn for website marketing and advertising, brand development and to generate leads.
8. What Is Search Engine Optimization?
Search Engine Optimization (or SEO), is an internet marketing tactic that improves your website’s rankings in search engines like Google, Bing and Yahoo.
9. What’s The Easiest Way To Build A Website?
The most popular website building platform is WordPress. It’s easy to use and about a quarter of all the world’s websites are built with WordPress. You can use it to build simple one page websites all the way up to full e-commerce websites.
10. Does It Work?
There is not a set formula that will guarantee that you will be successful online. What works for one niche may not work for another. However, internet marketing works exceptionally well if you have the right mix of strategies to cover the range of channels that reach your prospective customers.
Success in business is mostly about marketing, especially online. Great marketing can sell an average product but poor marketing cannot sell a great product. To learn more about building a successful online business you can get access to a FREE Online Business Marketing Video Series at.