Dinning establishments and bar owners are now building up to one of the busiest and as a rule valuable times of the year – the Holidays, but are they accurately equipped?
Recollect the summer watching the FIFA world cup at the saloon or seeing the results in the neighborhood eateries when you where eating? Now it seems ages ago, but the stories are still there, of reunion with friends having a juice and watching the game, but now as our thoughts turn to Christmas, things are about to change.
For the eateries and bar owners, the summer was a worthwhile time owing to the fact that most saloons and dining places had the facility to observe the games so customers had an excuse to go out and dine, spending time and sharing food with the ones they love, but always knowing that they could catch up with the latest football scores, or the latest Lakers score.
Many large chains of restaurants decided to install their outdoor TV’s under cover and deployed the displays from beneath the sunshade above the diners, this supplied plenty cover from the weather, especially when the restaurants were located in states that rain was very seldom seen, but now winter is pending and the business owners have now to make a decision to close down their out-of-doors eating locations for the winter or to fit the pertinent heating for their customers and the digital marketing outdoor.
Just like people, the dynamic marketing equipment needs shielding from the cold, if not the monitors can end up just like someone who has been left out in the cold and is suffering from exposure, exposure is a crucial timescale and if not viewed quickly the outcome could be death to a soul, now the same cold weather can kill the dynamic outside advertising solution.
If you lived in Canada and you understood the temperatures got as low as -30 Fahrenheit, would you go out in T-shirt and shorts? What would come about – well I think we know, don’t we? This is the same as leaving an electronic advertising solution in the open air without the appropriate heating.