Welcome to the internet marketing world! Here, you are going to take your first step; and I hope that after you’ll finish the introduction, you’ll take your second step. Without further ado, let’s begin.
Internet marketing in general
First, what is internet marketing? It is any online promotion of services, products, websites or anything else. It’s your way to use the internet to attract customers.
There are many methods to market online. You will learn here the basics of the top seven methods most internet marketers use. After that, you can research more thoroughly about each method.
1. SEO (Search Engine Optimization)
In this method, you use the search engines (Google, Yahoo) for marketing purposes. It’s a method online marketers use to get to the first page of any search engine.
2. Article marketing
Article marketing is marketing by writing articles. You use the free information in the articles to attract people to your article, and then your website. Usually, this method goes together with SEO.
3. Video marketing
Video marketing is like article marketing, except that you use videos instead of articles.
4. PPC marketing (Pay Per Click marketing)
Have you ever noticed all the Google ads everywhere? Of course you have, it’s everywhere!
The advertisers that paid for the ads are using the PPC marketing method. Every time anyone clicks on their ad and visit their website, they need to pay a certain amount of money.
5. Social marketing
In this method, you use social website and relevant forums for marketing purposes. Social websites include Facebook, twitter, LinkedIn, MySpace and more.
Learn this method thoroughly before trying it. There is a fine line between social marketing and just spamming.
6. Email marketing
In this method, you use emails for marketing purposes. First you create a list of emails from relevant clients, and then you send them promotional materials.
Email marketing is a great way to keep contact with your clients. If someone doesn’t need one of you products, you can always offer a more suitable one later.
7. Affiliate marketing
Affiliate marketing is a pay per result method. Other people are doing the promotion for you, but you pay them only when they provide results. Results are usually sales, but they can also include visits, sign ups and more
First step is done! Your second step is to learn more thoroughly about the methods, and how to implement them. Don’t stop here! Take you second step!