As a professional network marketer and serial business owner, I get asked a lot, “how were you able to succeed in business? Isn’t it hard? I don’t think I have what it takes.” Well my answer is always the same. Starting a business is not really that hard to do. But often people just are too scared to take that leap of faith that is needed with any endeavor worth pursuing. The most basic ingredient needed is simply having the divine will to do whatever it takes, and the heart to pick yourself up after every failure.

When speaking with people about network marketing and business in general, the topic of not having the money needed comes up in the first five minutes. Now there are most often ways people can come up with money needed, but they find it easier just to give up before they ever start. But amazingly if that same person had a tire blowout on their car or water heater explode in their home they would find the money to take care of it. Now I know that sounds harsh and I also know there are people that truly cannot start any business because of the place they are at in their life at a particular point in time. But I am speaking to the group of people that truly are not flat broke but choose to use it as an excuse to not do what they really want – starting their own dream of success.

Over the years I have witnessed many people that were totally at their ropes end and today live the life of luxury as a direct result of their faith and hard work pursuing their dream. Often times the biggest task that a new business owner has to do is change their “mindset” and believe in themselves. For this reason it is critical that you spend as much time on self improvement as you do on business creating tasks.

Today, network marketers have many marketing strategies that can be deployed that cost next to nothing and often times nothing. Some of the most common strategies are Web 2.0 Social Media, such as Facebook, Twitter and YouTube. Another powerhouse is this tool I am using right now – article writing. Yet another would be free classified ads. Combine all this with several affiliate programs and you will create cashflow. With time, you will grow this until you can deploy some of the more advanced marketing strategies like Pay-per-Click.

Regardless of what you do to succeed, you can never quit. You may stumble, you may fall, but always get up and take another step. This is the key to any endeavor you may pursue.
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